TINA  KIM


BRANDING

GUGGENHEIM (Museum)
YAYOI KUSAMA (Museum)
QUEEN (Cosmetic)
SHINOLA (Watch design)
CURVA (Furniture Branding)

EDITORIAL
INSIDE YOUR BRAIN 
(Magazine)
SALLY GALL (Gallery)
NOVATRANS (Magazine)
CHANGERS (Newspaper)
CIRQUE DU FREAK (Book)
CORPSE BRIDE (Movie sequence)


3D MOTION
CASINO

QUEEN’S GAMBIT

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FINE ART
DIGITAL ART


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QUEEN

Brand Identity / 2024
As a cosmetic brand, Queen designed logos, lipsticks, packaging, boxes, and foundations. The Queen brand made it with the aim of seeing all women as noble beings as queens rather than princesses, and chose a strong red color as its representative color with the feeling of showing women's strength. I tried to make a unique design rather than a simple design, and it felt more like maximal than minima I tried to design it. We made a new effort to try Maximal design in a world that pursues.





For Every woman who deserves a better life and confidence. I think women exist as queens and they have inner power.


Our brand supports women and people from different backgrounds who deserve a better life and want to take care of themselves. We got the idea from a crown because it symbolizes power and elegance.

The crown represents royalty and strength, showing that everyone has value and potential. By using the crown in our brand, we want to emphasize self-respect, confidence, and the journey towards a better life.
Our goal is to create products and initiatives that help people improve their well-being and personal growth. We understand the unique challenges that women and diverse individuals face, and we want to encourage them to embrace their power and elegance.

In essence, our brand aims to build a supportive community where everyone feels valued and inspired to achieve their best, just like a crown symbolizes.






















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